Gamecast 18 – Mobilny marketing hier 2021/22, ako by sme minuli 5000€ na kampane? Funguje Apple Search Ads na hry?

Gamecast – podcast o hernom biznise, slovenskej hernej scéne a novinkách zo zahraničia. Toto je slovenský Gamecast, osemnasta epizóda je na svete!

Panelisti: Barbara Balážová, Matej Lančarič

Pridajte sa na nas discord kanal – https://discord.gg/6gKJ4E69UA

Máme tu novú epizódu, v ktorej rozoberáme marketing mobilnych hier v roku 2021, dozviete sa nasledovne:

Co fungovalo na UA? Kombinacia UA kanalov? 

Co si z toho vieme zobrat do 2022 – UA focus na 2022?

Ake kampane mozno bezat na fb, uac, unity? Optimalizacia MAI vs AEO vs VO

Co je Q5?

Ako funguje Apple search ads?

Ako minut 5000 EUR budget, co najefektivnejsie? 

Pridajte sa na nas discord kanal – https://discord.gg/6gKJ4E69UA

Nájdete nás aj na Facebooku! Máte otázky, nápady alebo pripomienky? Napíšte prosím na [email protected]

clanky spomenute:
https://venturebeat.com/2021/12/22/jam-city-unveils-blockchain-division-and-first-nft-game-champions-ascension/

https://www.theboredapegazette.com/post/the-bored-ape-yacht-club-gave-an-update-on-the-mobile-game-competition

https://www.pocketgamer.biz/asia/news/77816/tencent-has-app-capabilities-reinstated/

https://www.scmp.com/tech/policy/article/3161717/china-gaming-crackdown-freeze-new-video-game-licences-extends-2022

https://www.pocketgamer.biz/news/77803/mobile-games-over-50-of-games-industry-spending-in-2021/

https://www.touchtapplay.com/cookie-run-kingdom-nft-announced-everything-you-need-to-know/

https://www.techinasia.com/korea-pushes-google-apple-pull-playtoearn-games-stores

https://www.reuters.com/business/media-telecom/us-reality-tv-star-paris-hilton-launches-metaverse-business-roblox-2021-12-28/

https://www.thehindu.com/sci-tech/technology/internet/nft-of-worlds-first-text-message-sold-for-132680/article38027042.ece

https://lancaric.me/creative-framework-in-the-post-idfa-world/